We designed and developed ASL Bloom's Webflow website and continue to enhance it. Through a programmatic SEO strategy, it now draws more than 5 million organic search impressions and over 30,000 organic clicks a month, around 85% from non-branded search.


Monthly organic impressions
Monthly organic clicks
Clicks from non-branded search
ASL Bloom is the flagship of the eight websites we have built for SignLab AS. It promotes the ASL Bloom app, a sign language learning tool, and the brief was to turn a small organic presence into a dominant one.
ASL Bloom had real content potential in a niche with strong search demand, but almost no organic visibility. They needed a site structure and an SEO approach that could scale across thousands of terms without losing quality.
We rebuilt the site in Webflow with a clean, component-based structure, then layered a programmatic SEO strategy on top. That let us create and optimise pages at scale, target a wide keyword footprint, and keep every page fast and on brand. We also ran workshops with the in-house team so they could keep the momentum going themselves.
The same design system powers Auslan Wiz, the Australian version of the app, which won a Gold award for design in Australia.
ASL Bloom now earns more than 5 million organic search impressions and between 30,000 and 45,000 organic clicks every month. Around 85% of those clicks come from non-branded searches, which means people find ASL Bloom through the content we built, not only the brand name.
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Explore more success stories that showcase our impact across different industries.
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Acrylix sells protective cases for trading cards, such as Pokemon cards. We set up their Shopify store and ran its SEO, taking it from zero to around 480 organic clicks and 9,000+ impressions a month, on page one, in under a year.
Book a 30-minute call. We will look at your site and what is worth doing about it.